We’re here to help build your business and brand to the next level, where strategic consulting meets creatively designed solutions and media. We’re the curious, hard-working and humble, the resilient & determined leaders and community collaborators. We’re rooted in how people behave & and make decisions.

We can be (one or a combo of) your fractional CMO, advertiser, business & brand strategist/consultant, human insight expert, brand builder, designer, content creators, video storyteller/creator, TV commercial maker, social media and digital ads managers.

 

Jeff Dattilo

Founder, Managing Director

Fractional CMO. Business Growth & Brand Strategist. Video Storyteller. Marketer. Human Insights Expert. Publisher. Writer.

MBA from Michigan State University. Marketing Research & Communications certifications. Previous Director of Insights & Strategy at Curiosity Advertising & Director of Employer Brand Marketing at Macy’s. Insights & Marketing roles at Mars Kellanova, Curiosity Advertising & BASES.

Angela Deniston

Designer, Brand Builder & Business Owner

Strategic partner for graphic design, bringing to life brand designs and visual identities.

Maddie Wieland

Associate Strategist

Content Creation, Social Media

Maddie is both creative and business savvy, wearing multiple hats with digital, design and development.

 

We have a close eye on culture in general, economic development, home and building services, design & architecture, manufacturing, food and beverages CPG, mental health, digestive health, personal performance, outdoor categories, Made in the USA, infrastructure, emerging categories/trends, sports/fitness, lifestyle, non-profits, and social issues.

Plus Our Diverse Network of Experts, Partners & Advisors

As we build to our dedicated team, we also collaborate with a network of partners/ specialists with expertise and breadth as desired.

Strengths

  • Renovation, Rebrand, Repositioning

  • Employer & Company Brand Development

  • Qualitative Insights / Jobs to be Done

  • Emerging Category Discovery

  • Brand Building & Strategy Sessions

  • Company/Personal Brand Identity

  • Big Idea

  • Ongoing Content Creation

  • Video Scripting, Creative Video Storytelling

  • Social Media

  • Relationship Building

  • Digital Advertising