Change is constant of course and exploring the switches in human behavior and new product/service choices help discover Jobs to be Done, insights, new ideas and relevant, differentiated communication. 

Here’s 3 tips or reminders for helping with your Jobs to be Done Work as part of your human-centered innovation and communication.

We learn as circumstances and behaviors change (e.g., lately includes working dynamics/locations, transportation routines, grocery habits/purchases/use of technology) and new products/services emerge (e.g., ready to drink cocktails like Jim Beam Highball variations, new craft beer or non-alcoholic beverages, various plant-based foods, smoothie recipes, healthier snacks and flavored waters to home delivery, wellness/stress management apps, Made in America products recently to and a new hybrid vehicle or electric products/vehicles/bikes.   So much to learn and leverage from the trade-offs and decision making journey and beyond.

We hope this helps, but please reach out with questions or help for your situation and needs (message me or email Jeff@DigInStrategy.com)

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